The Credibility Factor: What Followers Expect From Their Leaders
American Management Association/AMACOM Publishing
Explains the importance of credibility for effective business and management leaders. Qualities that build credibility which most followers admire; Emphasis on actions to build credibility; Challenges that potential leaders must overcome. INSET: BACK TO BASICS: THE RESEARCH METHODOLOGY.
Kouzes, J. M., & Posner, B. Z. (1990). The Credibility Factor: What Followers Expect From Their Leaders. Management Review, 79(1), 29.