Volume 27, Number 4 (2008)
Full Issue
Integrated Marketing Communication
S. Alyssa Groom and Fritz Frei

Editors
- Editor
- William E. Biernatzki, S.J.
- Managing Editor
- Paul A. Soukup, S.J.
- Editorial assistant
- Jazminda Ryan
Integrated Marketing Communication
S. Alyssa Groom and Fritz Frei