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Authors

Table of Contents

Volume 1 Issue #1 of CSCC Newsletter

Abstract

Dear Reader,

With some risk of exaggeration, it is said that the media are a major factor in the contemporary social construction of reality, If something isn't in print, radio, TV or other media, it does not "exist" socially and culturally. To the extent that this is true, with the medium of this CSCC NEWSLETTER for our friends and associates as well as colleagues in the field of communication, the CENTER FOR THE STUDY OF COMMUNICATION AND CULTURE begins to exist.

In this first issue it seems appropriate to state why we exist -- our orientation, objectives, and functions. We hope that by focusing on the intelligent sill. use of communications for the construction of a truly humane socio-cultural reality, we will provide a forum and a service for those of you who share this concern.

Since so many of our associates are involved in some form of education, seems fitting to begin with a discussion of recent reports and discussions regarding the use of media for education.

Over the last twenty years there has been a great deal of innovative experience with various forms of instructional media which could greatly enhance the capacity of educators. In the REVIEW ESSAY of this issue we indicate a few of the important survey books and articles which summarize some of what we know about the potential effectiveness of instructional media. As these authors emphasize, in this pioneering phase there has been too much fascination with simply overcoming distances by radio and with the supposed magic of the flashing pictures of TV. The research also has been too much concerned with proving that it is possible to teach with radio and TV. But it is suggested that both researchers and educators must now get down to perfecting the "art" of how to instruct through the different media forms.

In the section on CURRENT RESEARCH we present a sample of some major research' projects which illustrate current trends in this area of communication research, In the editorial PERSPECTIVES ON COMMUNICATION RESEARCH, views regarding more fruitful approaches in study of instructional media are presented.

Since this NEWSLETTER is intended to be a forum for discussion of current issues, we invite our readers to send in their own views.

Robert A. White, the Editor.

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