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10- SERVICE: THE ULTIMATE STRATEGY A restaurant executive reveals his formula for business success: A Satisfied Customer, Guaranteed. By Timothy W. Firnstahl '65
16 - BLENDED FAMILIES By the year 2000, there will be more stepfamilies than any other kind of family. By Peggy Hernandez '78
20 - NORTHERN IRELAND: A REPORTER'S NOTEBOOK The war between the Catholics and the Protestants is 20 years old and there is no peace in sight. By Kevin Kelly '83
24 - THE FUNERAL OF MICHAEL-JO O'MALLEY A Santa Clara Jesuit writes about a unique ritual he witnessed last summer in County Mayo, Ireland. By Frederick P. Tollini, SJ.
26 - EX-POW BREAKS HIS SILENCE In Chained Eagle, Everett Alvarez '60 finally tells the story of his captivity in the Vietnam war. By Sue Anne Pressley
Publication Date
Spring 1990
Disciplines
Arts and Humanities | Business | Education | Engineering | Law | Life Sciences | Medicine and Health Sciences | Physical Sciences and Mathematics | Social and Behavioral Sciences
Editor
Peg Major
Recommended Citation
Santa Clara University, "Santa Clara Magazine, Volume 32 Number 3, Spring 1990" (1990). Santa Clara Magazine. 39.
https://scholarcommons.scu.edu/sc_mag/39
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Arts and Humanities Commons, Business Commons, Education Commons, Engineering Commons, Law Commons, Life Sciences Commons, Medicine and Health Sciences Commons, Physical Sciences and Mathematics Commons, Social and Behavioral Sciences Commons