Title

Negotiating Technology Implementation: An Empirical Investigation of a Website Introduction

Document Type

Article

Publication Date

1-2002

Publisher

Kluwer Academic Publishers

Abstract

Negotiated implementation is suggested as a cogent approach to meeting user and implementer needs, and thus, to increasing technology implementation. Negotiated implementation is expected to have its effect through three well‐known dimensions: ease of use, usefulness, and commitment. The efficacy of negotiated implementation is tested in the context of a university‐based field study of World Wide Web site use. Empirical support is found for the negotiated implementation approach. Implications and future research related to both theory and application are provided.

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